Puma Ignite Limitless
‘Run the Streets’ speaks to go-getters who follow their instincts and live life at full speed, and the progressive IGNITE Limitless lives this message to the fullest. Inspired by the idea of ‘tailored performance,’ the IGNITE Limitless is tailored to stand up to the stop-and-go of city living with stylish, comfortable, and protective features. The overall design began with streetwear influences then added performance features and technologies. Exaggerated proportions are bold yet sleek with special interest paid to a clean use of textures and details: bonded edges, matte and shine play, collar height, and large, bold branding.